What is Online Marketing?

Digital marketing is the process of the marketing of any product, any service or any business via using online platform.

In the online platform, we are talking about digital media like Smart phones, Laptops, Palmtops, Desktops, etc.

And in these Digital Media Platforms we use techniques of digital marketing which are following:

1. Social Media Marketing

2. SEO

3. Mobile Marketing

4. Email Marketing

5. Growth Hacking

6. Paid Marketing

7. Affiliate Marketing

8. Google/Bing Adsense

And other lots of techniques are using in Digital Marketing or you can say that online marketing.

Online Marketing Vs. Offline Marketing

In today’s environment, online marketing has lots of opportunities in the IT sector for growth in business.

It is cost effective as compared to offline marketing.

It provides good ROI on your product in Good time period.

Day by Day it has lots of opportunities in the Business sector as well as for the job seekers.

But on the other side, we talk about offline marketing that means traditional marketing doesn’t have lots of opportunities to get success fast in this digital fast growing environment.

Today’s world says that if you can’t become digital then you are old for your business and work growth.

In Traditional marketing we use old techniques like distributing pamphlets, publishing an advertisement in a newspaper, using television, using radio spots to promote our business.

It has been proven that traditional techniques give 100% proofed results that mean growth results for your business.
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But In this digital environment, you have to be digital to face the competition or have to fight with the competitors to go ahead for your business.

The last point we talk about the digital marketing course or advanced digital marketing course in which we talk about all modules of digital marketing course.

In advanced digital marketing course, some modules are:

Website development & design: In this section, you will cover all major information about your business that means making a website and viewing UI and UX of it.

Email Marketing:  In which you will do marketing of your product or website via email forwarding to the users or customers to attract them towards your products.

 Mobile Marketing: In mobile marketing will perform via focusing on mobile platforms like the app, SMS, video sharing, etc.

In digital marketing you will read about basics of digital marketing and all old modules of digital marketing course. Click Here to know more about advanced digital marketing course.